Tiny steps, big leaps? Demolish Foods reveal

Tiny steps, big leaps? Demolish Foods reveal

Mar 24, 2022 2 min read
  • Today, early-stage sustainable foodtech Demolish Foods reveals its breakthrough innovation to enable the production of plant protein fibres at scale
  • Demolish Foods has developed plant-based muscle fibres thinner than human hair, claiming near-perfect equivalence to real animal tissues
  • Demolish Foods plant-based alternative proteins technology from today is on preview at the Future Food Tech Summit in San Francisco

Today, early-stage sustainable foodtech Demolish Foods revealed its breakthrough innovation to enable the production of plant protein fibres at scale, cracking a key challenge for alternative proteins and notching up another win for team plant-based while attention continues to turn toward more future-focused cellular agriculture. The startup’s mission to “make the world a kinder, healthier and more sustainable place” seems ambitious but in fact starts with microscopic solutions on expo now at one of the industry’s flagship events.  

Founded in 2020, Demolish Foods plant-based alternative proteins technology is on preview at the Future Food Tech Summit in San Francisco, where its exposition shows microscope equivalence to real animal tissues created in through production the startup claims is fully scaleable. Demolish Foods next plans to reveal its first product, plant-based chicken breast, targetting this summer and go-to-market less than two years after launch by the end of this year.

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Pictured above, Demolish Foods has previewed how its plant protein muscle fibres are thinner than a single human hair and ‘mimic’ the those which constitute animal meat and can be used to create alternative meats that have look, taste and texture of traditional animal products.  

Demolish Foods also says its plant-based alternative proteins have the nutritional equivalence of animal meats without any additive carbohydrates. The fibres combined with appropriate fats, flavours and smells hold the potential to create entirely plant-based, realistic animal products, according to Demolish Foods, delivered raw and uncooked.

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